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Tuesday, April 3, 2012

JACOB'S CREEK MOSCATO HITS A BULLSEYE by Philip S. Kampe

If JOHANN GRAMP were alive today, he would be very proud of his vineyard at JACOB'S CREEK.

In 1847 JOHANN planted his first vines at Jacob's Creek, located in the BAROSSA VALLEY of South Australia. The past 165 years have been history...and success for the beautiful vineyard down under.

Today, Jacob's Creek bottles Chardonnay, Riesling, Pinot Grigio, Pinot Noir, Shiraz, Shiraz-Cabernet, Merlot, Cabernet-Merlot and Cabernet Sauvignon. The vineyard is a mecca for wine and tourists alike, with over 150,000 visitors yearly.

In addition to the grapes and styles above, JACOB'S CREEK has launched, successfully,the MOSCATO grape into their large portfolio of wines.

Did you that 90 Million 'You Tube' views use the word MOSCATO in their music lyrics?
Did you know 30% of MOSCATO drinkers are Millenials?
Did you know that MOSCATO sales are up 78% since 2009?
Did you know that there were 510,034 Tweets of the word 'MOSCATO' in 2011?

MOSCATO CONSUMPTION IS ON THE RISE.

CHRIS MORRISON, a legendary Australian Sommelier, is Jacob Creek's International Wine Ambassador and spokesman for Jacob's Creek 'MOSCATO.

At New York's trendy 'HURRICANE CLUB (360 Central Park South), CHRIS MORRISON introduced MOSCATO to the gathering of elite wine bloggers and journalists.

KRISTA DREW, PERNOD RICARD USA'S Director of PR and Digital Wines and Champagne, accompanied CHRIS MORRISON to the gathering and captivated the audience with the high quality and easy to drink-not too sweet quality of the two MOSCATO'S that were served.

First,we sampled the still MOSCATO Rose, frizzante, with tiny bubbles,low acidity and a touch of sweetness. My palate exploded with tropical fruit, highlighted with mango, lemon-lime, kiwi, pear and pineapple. The great balance of the wine can easily pair with spicy food, asian food and desserts.
Priced at only $7.99 a bottle, Jacob's Creek has a jewel in their collection.

The 'Classic' Sparkling White Moscato NV followed...refreshing, somewhat dry with summer fruit flavors,classy in style, taste and appearance.
At $12.99 a bottle, Prosecco has met it's competition.

To learn more about Jacob Creek's MOSCATO, visit www.JacobsCreekUS.com

PHILIP S. KAMPE

Philip.Kampe@theWineHub.com
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